A logo is a sign or symbol that identifies a company or a brand. A logo is a symbol made up of text and images that behaves as a face for your business and gives you recognition in front of your clients.
Importance of Logo
The importance of a logo can be understood by the fact that this is the first thing that attracts your potential customers. They can see your logo and get an idea of your business and the services that you can provide to them. It gives a visual representation to your business and builds your trust in the industry.
To read the initial part of the article, go to Part I.
A UX designer is the person who defines the user experience of a product. To provide better user experience, as a UX designer, you follow the design process that helps you to better organize different stages of the product design. At each stage of the process, there are certain outcomes and deliverables that you build and they behave as input to the next stage of the process.
This article describes the best practices of a few UX deliverables that are produced throughout the design process. There can be many deliverables that UX designers create while designing a product, however, this number varies depending on the process, the type of product and user requirements.
“There is nothing better than to see an amazing color in the right environment, it can change your whole mood.”— Morag Myerscough
Before talking about UX design, let’s have a look at colors around us and see how they are affecting our life. This world is very colorful, and our life will be dull without colors. The nature is full of colors and everything around look so perfect in its current that we cannot even imagine them colorless. Colors affect our moods, and no one can stop himself by praising a colorful view, whether it is sky, rainbow, trees, flowers, rivers or a human made creation.
Mobile user experience (UX) design refers to the design of positive experiences during the use of mobile devices and wearables, and applications or services running on such devices. Interaction Design Foundation
“Rule of thumb for UX: More options more problems.” — Scott Belsky
Hick’s law states that the more options available for the users, the longer time it will take for them to make a decision.
Imagine of using an app or a website. When you launch it, you see a list of 7 to 8 possible options to follow. How will you decide what is your intended one?
You will start looking at them one by one. Try to understand the meaning of each option. And then decide about the relevant option and click on it. This whole process of exploring options, understanding them and deciding of clicking an option takes a lot of time.
“We tend to be distracted by the voices in our own heads telling us what the design should look like.” — Michael Bierut
Its very natural that when you are designing your product, you feel like a user of your product. You are the first one who will approve or reject your own designs. It is not possible that you sit with your user all the time, design screens and get his approval on each draft you create.
Then what is the solution?
Should you listen to your own voice and modify your designs as per your likes/dislikes?
A very common error that you come across while working on internet is ‘404 error’ or ‘Page not found’ error. This appears when you enter a web address that does not exist.
The message that appears on this error page should be designed in a way that does not give user a negative impact. Along with giving a reason of the error, this page should re-direct user to an actual page of the site.